Managing E-Commerce and Mobile Computing Services

Description

E-commerce is a technology-mediated exchange between parties and is directly and indirectly applicable in all areas of our life. E-commerce and M-commerce Technologies explores the emerging area of mobile commerce. Mobile commerce continues to soar, driven largely by the ever-increasing adoption and use of smart phones and tablets. The use of this technology gives consumers the flexibility to shop whenever and wherever they want. This particular book “Managing e-Commerce and Mobile Computing Services” offers a compilation of readings that are useful to individuals and organizations in the academic study and research surrounding mobile commerce as well as in the practical application of these technologies. It covers important commerce topics, such as critical infrastructure management, mobile security issues, new applications and services, emerging development and future technologies. The knowledge of online stores will enable you to showcase your products effectively through electronic commerce, and E-commerce also allows companies to operate globally. Whether small or large-scale businesses, it finds mobile applications as a useful tool to market their business to a wider set of audience. The online selling market is growing leaps and bounds today.